Wednesday, November 19, 2014

CRM: Death by Configuration?

Regular readers of the blog will not be surprised to read that correctly configuring your CRM is critical to a successful implementation, but you may be surprised to learn just how different this process can be across different CRM systems.
While one CRM system is often seen as much the same as any other, these differences mean that selecting the one that works best for you can give your organization a head start in its implementation and integration project.

Sunday, November 16, 2014

How to Manage the Holiday Data Deluge

Enterprises are gearing up for online sales during the 2014 holiday season. According to an article in the Daily Mail, 82% of British internet users regularly shop online, the highest rate among the 28 EU member states. In 2013, one in three online sales in the UK took place via mobile devices. And with an estimated 70% of UK consumers now owning smartphones, m-commerce is also on the rise.
However consumers’ interest in shopping online can be sabotaged by the user experience. Heavy transaction loads can lead to delays in system processing, causing customers to abandon a site before purchase or to unwittingly order out of stock merchandise, not to mention system crashes and possible data loss. According to Forrester, last year 15% of online holiday shoppers didn’t receive their packages on time due to the inability of IT systems to handle increased volumes of orders.

Tuesday, November 11, 2014

Magic Hungary – Strengthening Partnerships at Our 2014 Partner Meeting and Technical Training


Every year Magic Hungary organizes an event for our 30-35 active ISV partner companies. This year’s Annual Partner Meeting was held on October 28 at the Gerébi Mansion Hotel in the picturesque countryside, one hour from Budapest. It was followed by a 2-day technical training session on October 29-30. 

“The main goal of the event was to share Magic news and other valuable information with our Magic Software Partners (MSPs) in an informal atmosphere where we could get to know each other better, develop caring relationships, and of course to have fun,” stated Marton Szluha, Branch Manager at Magic Hungary.

Sunday, November 9, 2014

5 Must-Have Attributes for Future-Proof Application Integration

Application integration solutions have become key enablers for business success by allowing enterprises to increase competitiveness through streamlining business processes, increasing operational efficiencies and creating new innovative services.
However, changing business environments and technologies, including the surging popularity of cloud-based applications, the shift to enterprise mobility and the need for real-time information mean that IT managers need to demand more from their application integration solution.

Monday, November 3, 2014

Apple Pay - The Untold Story of the iPhone 6 Launch

By now we've all seen the iPhone 6 release, and while there have been a few surprises (alleged bending and software issues), I believe there is still an untold story here, and it's not about the hardware or iOS 8, but about Apple Pay.
How significant can Apple's mobile wallet be? After all, there have been several other attempts, including Google's, Samsung's, and the hastily re-branded Isis Wallet, now named Softcard, none of which have really captured the public consciousness. I believe that Apple Pay's focus on retail can make all the difference.

Monday, October 27, 2014

How Google Glass Can Change the Way We Work


I recently had a chance to test drive a Google Glass device. Although it still feels like a prototype, it has the potential to be extremely useful in the workplace because of its ability to bring up information you need at the right moment with totally hands-free user experience.
Why do I consider it a prototype? In many ways it lacks attention to detail and ease of use (which Apple devices are famous for). It times out too quickly and has a tendency to freeze, which contributes to that "public beta" feeling.
However, despite these glitches, here are several examples of when its functionality could be very useful in the workplace.