The advantages of using in-memory Data Grid architecture far outweigh the potential future disadvantages of running out of bandwidth, but you can sidestep this problem altogether with a smart mobile platform which will also help your users work more effectively today. In-memory Data Grids are key to this.
Today’s enterprise mobility isn’t just about building “an app” (or even several apps) or providing mobile access to your CRM or ERP, for instance. It’s all about giving your users the ability to complete work tasks where and when they want, on whatever device they want. This means that enterprise mobility is about providing windows onto a business process, and that’s a very different proposition.
Although it might appear to be an emerging technology because of all the recent hype about big data, in-memory computing has already been in use by large organizations for several years. For example, financial institutions have been using in-memory computing for credit card fraud detection and robotic trading, and Google has been using it to support searching huge quantities of data.
The need for in-memory technology is growing rapidly due to the huge explosion in the sheer quantity of data being collected, the addition of unstructured data including pictures, video and sound, and the abundance of meta-data including descriptions and keywords. In addition, vendors are pushing predictive analytics as an important competitive advantage, for which implementing in-memory technology is a must.
The reduced cost of memory (RAM) hardware means that now smaller organizations, with annual revenues as low as one million dollars, also have access to in-memory technology, and are getting into the game. The pace of adoption will continue to speed up as packaged software vendors incorporate in-memory computing is into industry leading solutions.
Most organizations implement a CRM system because management is trying to address a pain, such as a need to know more about the forecast or funnel, or to achieve a 360 degree view of their customers. It’s true that a CRM system can provide a great top-down view, but what I really want to discuss is the effect a new CRM can have on its daily users.
In users’ minds, IT no longer needs to look complicated, and if it does then you’re doing it wrong. But users have no real understanding of network security, data protection laws or the current threat environment. It’s better to guide and support your users while giving them the tools they want.
“Shadow IT” is the trend for enterprise users making use of IT services that have not been approved by corporate IT. It covers a broad range of use cases, from employees accessing corporate email on their private phone or home PC, to entire departments researching, selecting, purchasing and using their own cloud services. All these cases have in common is that central IT doesn’t know that they are happening, and that they are not approved as might be the case in a BYOD policy.
Application portfolio managers and business analysts in an IT environment are being asked to redesign business processes based on the new capabilities enabled by mobile, social and cloud computing. Despite pressure from line-of-business managers for new strategies and approaches to traditional business issues, many IT departments resist change due to risk aversion, financial restraints and short-term thinking. In many cases they lack the agility within their IT infrastructure needed to update systems efficiently, manage data securely and integrate processes effectively across the enterprise.
Over the last six months I met with a wide range of customers and prospects in order to understand how they understand enterprise mobility, and especially to see whether they see it as a business opportunity or just another piece of technology. It’s no secret that the past few years have seen a debate between two paradigms: whether to write specific code for different devices, or to take a wider approach.
The rapid advances in mobile technology have led to a world where there is no single accepted approach, but history looks to be repeating itself from the desktop world, and I believe that application development platforms are the way forward.