Wednesday, July 22, 2015

The iPad-Enabled Sales Force: Boosting Productivity for the Enterprise

More and more sales, field service, and manufacturing departments are turning to tablets for the portability of a smartphone, but the larger display and broader keyboard handling capabilities of a laptop. With Apple accounting for an overwhelming 89 percent of enterprise tablet activations in Q3 2014, the iPad is clearly still king of the enterprise tablet arena.


One of the most powerful ways iPads are being used by enterprise is for sales force automation. With an iPad in hand, sales people can access and casually guide a client through the right sales presentation, demonstrate their product and then access back-end systems to generate a price quote, check product availability and confirm delivery dates, accomplishing in one on-site meeting what previously took a week or more and a dozen emails back and forth.

In fact, mobile sales forces are becoming so accustomed to using tablets that Forrester likes to tell about one company that held a competition to see which sales person could maneuver their website with the fewest mistakes while holding the iPad upside down (so the client sitting across the table can see it right side up).

Here are two examples of sales force automation applications that significantly increased sales efficiency.

Wednesday, July 15, 2015

10 IoT Applications for SMEs

The Internet of Things is the “quiet revolution…whose time has finally come” according to recent research from the Economist Intelligence Unit (EIU), which shows that nearly 100 percent of business leaders expect their businesses to be using IoT in one form or another by 2016.


In addition, 60 percent of the 779 global business leaders surveyed agree that companies that are slow to integrate IoT will fall behind their competition.

However, IoT isn’t only for large businesses; it actually provides a lot of opportunities for SMEs as well. In fact, by relying on applications and technology instead of headcount, SMEs and start-ups can be equally if not more competitive by remaining small.

The possibilities to leverage IoT capabilities are endless, extending from every stage of the product lifecycle to use cases in specific vertical industries. 

Here are 10 examples of how SMEs can utilize IoT to keep and maintain a competitive advantage:

Tuesday, July 7, 2015

Magic Goes In-Memory With App Framework

Guest post by Alex Woodie, IT Jungle



Magic Software recently launched a new release of its application development and runtime framework that features in-memory data grid (IMDG) technology. The IMDG - which will eventually support IBM i - will bolster the scalability, stability, and elasticity of applications developed with xpa Application Platform 3.0, the company says.

Thursday, July 2, 2015

10 Tips for CRM System Integration Projects (Part 2)

In our last post we discussed five best practices to help ensure that your CRM systems integration project is a success.

Here are the rest of the tips:

Wednesday, July 1, 2015

10 Tips for CRM System Integration Projects (Part 1)

CRM systems integration projects can be very risky. There are at least a dozen oft-quoted industry analyst reports that estimate that the failure rate of CRM projects is between 18 and 69 percent. Projects can go over time and budget when risk factors are not identified up front and necessary adjustments aren’t made. 

I have identified 10 best practices that can help ensure that your CRM systems integration project is a success. Here are the first five:

Tuesday, June 23, 2015

Looking Back at the Magic Software User Conference 2015

The Magic Software Users Conference 2015 held in Huntington Beach, California, USA from May 31- June 3, 2015 was a great opportunity to learn about Magic Software technology, network with other Magic users and enjoy a great Southern California Beach Resort destination.





The conference began Sunday Night with a "Spice IT Up" themed Latin America welcome reception for Magic Software Users from 11 countries. This gathering time allowed longtime members of the Magic community to catch up and to meet the many new customers who were participating this year as well.



Monday's general sessions were very well received with a Roadmap Presentation by Ami Ries, VP R&D and QC for Magic Software Enterprises, Ltd. He was joined by Magic xpa Product Manager Eyal Rozenberg who unveiled "the Power of 3" in the newly released version of Magic xpa 3.0. With the general availability of Magic xpa 3.0 on May 12, the conference was perfectly timed to bring fresh capabilities and new information to developers. Not the least among the new features in Magic xpa 3.0 is the In-Memory Data Grid and In Memory Messaging Layer. Ami Ries also led a high level session on In Memory Computing that was relevant for both Magic xpi and Magic xpa users. The conference general sessions included an excellent presentation on User Experience and GUI Design Standards by Eric Overfield of Pixelmill. Numerous conference attendees commented on how much they appreciated having an outside expert on GUI design participate in the conference. The group also heard from David Schwartz, President of ABI on the topic "Magic and My Success." His presentation highlighted the development and evolution of the ABI Mastermind system which supports more than a million employees working at venues across the United States and Canada and supporting more than half of all major league hockey, basketball, baseball and football stadiums and arenas.


Tuesday's sessions took place in four tracks: Application Development, Enterprise Mobility, Enterprise Integration and a CIO and Executive Forum track. The themes started on the first day continued into the tracks with more in-depth in-memory computing sessions in the Magic xpi and Magic xpa tracks. An in-depth GUI design standards workshop also was conducted with Eric Overfield of PixelMill and Magic developer Vova Haimov.


Other highlights included Bobby Culbertson of Superior Industries discussing integration with the Force.com platform used by Salesforce.com and sessions on JSON integration and PDF generation using Magic xpi Integration Platform's XSLT adapter.


Developer Experience was also on the agenda with a great introduction to the use of Visual Studio form editor in Magic xpa 3.0 by Product Manager Eyal Rozenberg. Magic developers took full advantage of the opportunities for 1:1 meetings with Magic employees and one another, all scheduled by the helpful Magic staff at the registration desk.


Ideas are already being gathered for next year's conference. Please contact Glenn Johnson at gjohnson@magicsoftware.com to propose a speaking session or provide any other input for 2016.